Discover true everyday freedom with a wireless bra designed to move with your body while providing the support you deserve. Our collection redefines comfort by replacing traditional wire with wire-free construction, giving you a smooth, barely-there sensation that stays light and put all day. Whether you're powering through a busy schedule or relaxing at home, each Triumph wireless bra delivers a fit that feels just right — celebrating your natural shape without ever getting in the way. For the perfect starting point, check our size charts and get the measurements that work for you. Our dedication to design precision means every wire-free bra is crafted with soft-touch fabrics and innovative techniques to provide a natural lift. We understand the need for pressure-free comfort, which is why our designs prioritise breathability and all-day ease. This wireless selection offers a smooth, seamless finish that remains invisible under your favourite outfits — perfect for a polished and stylish look that comes naturally. For times you crave something even more delicate, you’ll love our soft cup bra designed for ultimate gentleness against your skin. If your day calls for more active movement, the high‑performance support in our sports bras has you covered, with the same quality you know and trust. Every piece carries our heritage as a world‑class lingerie maker, bringing you the lasting comfort and exceptional craftsmanship that quietly supports you, all day long.
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Non-wired Bra
A non-wired bra is a wire-free design that provides the same comfort and support to your bust. Don't be fooled by what others call these as the 'soft bras'—non-wired bras are just as good as wired bras and are a great bra choice thanks to enhancements in fabric technology and improvements in tailoring techniques. Want to move away from wired bras completely? Explore our sloggi Zero Feel collection for another lingerie style that's well-loved by our customers!
Although non-wired bras couldn’t give the same strong level of support as wired bras, advanced fabric technology and tailoring techniques are incorporated in the design to ensure it will give you enough support, even if you have large bust sizes, together with natural push-up and better comfort.
Non-wired bras are the perfect option for lounging around the house on weekends, sleeping in or simply if you don't like underwire! Consider various bra designs based on your outfit styles and personal preferences—not that a non-wired bra is better, but that a suitable bra best picked for your style and comfort will be good for you! Speaking of styles, explore our deep-v bra collection or the T-shirt bra collection for a well-complemented wardrobe of lingerie pieces (and yes girl, you need it!).
The main advantage of wireless bras is that it provides a high level of comfort and does not cause the feeling of pressure on your chest. Without metal underwires that pinch or poke your skin and ribs, wireless bras are lighter, breathable, fit flexibly with your body curves to not restrict your breasts’ natural movement, perfect for women who highly value comfort.
It may be less supportive than wired bras because of the absence of metal underwires. Therefore, for women who want extra support or a more defined breast shape, wireless bras may not be able to fully satisfy their needs.
We believe that every woman deserves to have a perfectly fitting bra. No digging in. No slipping
straps. No leaving marks. Just pure comfort.
Visit one of our expert bra fitters in-store or use our online fitting guide to discover your perfect fit now.
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